Web3

Storytelling, Innovation, and Building Belonging in Global Communities

By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]

Storytelling, Innovation, and Building Belonging in Global Communities

By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]

The Drum Podcast: Scott Cullather Explains How Brands Should Be Using NFTs

Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]

The Drum Podcast: Scott Cullather Explains How Brands Should Be Using NFTs

Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]

Creating a web3 agency: new ways of delivering work at the digital frontier

Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]

Creating a web3 agency: new ways of delivering work at the digital frontier

Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]

C&IT Live: Scott Cullather Explains How the Metaverse will Elevate Events

Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]

C&IT Live: Scott Cullather Explains How the Metaverse will Elevate Events

Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]

Drop of a 1:1 NFT with the Last Lamborghini Aventador Coupé Ever Produced

Collaboration of Lamborghini with Steve Aoki, Krista Kim, and [INVNT GROUP] to be offered in an online auction hosted by RM Sotheby’s As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production. In an unprecedented project, the Italian marque is auctioning the last Lamborghini Aventador LP[…]

C&IT’s RSVP Podcast: Kristina McCoobery Talks Events in the Metaverse

Every episode, C&IT Magazine’s Editor, Calum Di Lieto, speaks with industry personalities as they share their Rants, Stories, Visions and Pains (RSVP). Guests reveal their most memorable destinations, hotels and food experiences, paint a picture of their dream event and react to listeners’ anonymous confessions. In this episode, Kristina McCoobery – CEO of global brand storytelling agency, INVNT, and COO of[…]

Scroll to top