Thought leadership

Storytelling, Innovation, and Building Belonging in Global Communities

By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]

Storytelling, Innovation, and Building Belonging in Global Communities

By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]

The Drum Podcast: Scott Cullather Explains How Brands Should Be Using NFTs

Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]

The Drum Podcast: Scott Cullather Explains How Brands Should Be Using NFTs

Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]

Creating a web3 agency: new ways of delivering work at the digital frontier

Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]

Creating a web3 agency: new ways of delivering work at the digital frontier

Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]

C&IT Live: Scott Cullather Explains How the Metaverse will Elevate Events

Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]

C&IT Live: Scott Cullather Explains How the Metaverse will Elevate Events

Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]

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