The second annual Burns Night took place last week and saw a capacity crowd attend The Drum Labs in Shoreditch. With the financial support of INVNT, the traditional Scottish celebration was hosted to raise funds for Brixton Finishing School in support of diversity in our industry. The audience was treated to an evening of food, drink, music, poetry as well as[…]
By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]
By Laura Roberts, Managing Director, [INVNT GROUP] APAC How is human connection defined these days? Is it the way 100 million Super Bowl viewers can collectively be brought on a unified wave of nostalgia through a 30 second ad? Or in a more physical sense, is it the way that even though it takes 21 hours and 30 minutes to fly[…]
Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]
Scott Cullather, President and CEO at INVNT GROUP, joins a panel of experts to discuss how brands should be using NFTs, and give advice to brands or agencies looking to increase their investment in web3 over the short, mid, and long-term? The Drum Podcast is hosted by senior tech reporter, Chris Sutcliffe, featuring President and CEO at INVNT GROUP, Scott Cullather[…]
Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]
Elvin Tan is managing director at INVNT.ATOM, the new digital innovation arm of [INVNT GROUP]. Experts in web3 and its myriad new technologies, Tan guides us through the offering’s creation and how the industry needs to reshape itself to achieve excellence on this new frontier. [INVNT GROUP] considers the possibilities of web3 and how marketers can learn to embrace these changes.[…]
Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]
Tune in to C&IT Live Show Episode 6 hosted by Calum Di Lieto, featuring President & CEO of [INVNT GROUP], Scott Cullather Scott Cullather, President and CEO at INVNT Group, explains how the metaverse is the way to connect live and virtual in the future. Scott Cullather talks about INVNT’s activations for big brands including Pepsi, Gatorade, and Lays, and how[…]
Times Square remains a beacon of billboards in NYC. Photo: Mickey Blank INVNT CEO and [INVNT GROUP] COO, Kristina McCoobery, comments on the future of New York City’s adtech space. New York City and Times Square are still the beating heart of immersive retail and future-forward marketing, say some of the ad world’s most influential movers and shakers. Stores may have closed and many workers fled NYC for greener[…]
