As INVNT continues to shape culturally relevant, tech-enabled experiences in South Asia, one thing is clear — this is not just a regional expansion.
Since 2008, we’ve forged The Global BrandStory Project as an integrated and international collective of creative storytellers, connecting brands to culture — from global-to-local, across every medium of #brandexperience and human connection. From INVNT Higher Ed to Innovation and Digital, our global and interdisciplinary team continues to Chase The Sun, crafting brand stories that move […]
As a seasoned professional deeply embedded in business development for global events, Cvent Connect Europe this year reinforced a crucial truth: the future of events is about weaving tech and creativity together to spark genuine, human connections. Much like collecting marbles, each industry event I attend adds a unique and vibrant perspective to my growing […]
For being dedicated to putting a brand on the moon!
Scott Cullather, chairman and chief growth officer, INVNT shares three ways leaders can spark ‘The Saturday Effect’
In today’s digital-first world, a live event is no longer a wishlist item. It is a business necessity. Human connection is tactile, irreplaceable, and the key to building real brand communities. Done right, an event does not just fill a room. It can become a commercial, cultural, and social moment that raises stock prices, shifts public […]
Fiction has been preparing us for an unseen, all knowing CEO for decades. Now technology could make it reality.
As universities navigate an ever-evolving landscape, authentic, emotionally intelligent messaging can help reinforce their values, sharpen their identities, and build lasting trust. Some of the world’s most recognizable brands – many of whom my colleagues at INVNT® have the privilege to work alongside – offer valuable inspiration. Companies like Netflix, Amazon, and Levi Strauss & […]
