Year: 2023

Kristina McCoobery has been named Agency Leader of the Year at the Drum Awards for Marketing Americas 2023

As we celebrate our 15-year anniversary, we are excited to also announce a special recognition from this year’s The Drum Marketing Americas Award, for our visionary INVNT® CEO, Kristina McCoobery, as ‘Agency Leader of the Year’! Since 2008, our global team has championed live brand storytelling through creative, world-changing events and experiences. Together, we are […]

From magic to immersion, experiential marketing gets an AI upgrade

Through never-before-seen activations to events where the boundaries between digital and physical worlds blur, AI tools are fast pushing the limits of what experiential marketers can achieve. Scott Cullather, Chairman of INVNT® shares his thoughts with Campaign Asia. “Utilising AI algorithms and predictive analytics to synthesise audience data and insights, brands and organisations are now […]

INVNT® wins 7 awards at the Hermes Creative Awards 2023

Honouring the messengers and creators of the information revolution, Hermes Creative Awards is one of the oldest and largest creative competitions in the world. With winners ranging from individuals, media conglomerates, and Fortune 500 companies,  INVNT®, The Global BrandStory Project is proud to have been placed as 7x winners at the 2023 Hermes Creative Awards. […]

INVNT® has been placed as a two-time finalist at the 2023 Global Eventex Awards

 INVNT®, The Global BrandStory Project, has been placed as a two-time finalist for their Pepsico Expo 2020 Dubai activation at the Eventex Awards 2023. The award-winning brand activation is a finalist in categories of Best Experiential Event and Brand Experience – Food & Beverage. This award recognised the agency’s work on three immersive and educational […]

INVNT® delivers electric back to back experiences for Sydney WorldPride

INVNT® showcases colour, creativity, and community impact in partnership with Sydney WorldPride. On a mission to create engaging and immersive brand experiences to celebrate diversity, inclusivity, and creativity in all its forms, INVNT was tasked with delivering and organising several events for Sydney WorldPride 2023. Highlighting the LGBTQIA+ community’s rich cultural history and contributions to society, […]

INVNT® Wins at BizBash’s 10th Annual Event Experience Awards

Since the inception of BizBash’s Event Experience Awards (EEAs) 10 years ago, the program has awarded forward-thinking virtual events, strategic hybrid events, ultra-creative live events, and swoon-worthy destination events. This year is no different. And thanks to advancements in tech, the emergence of hybrid as a mainstream event model, and the desire to connect, this […]

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