INVNT GROUP

[INVNT GROUP] Wins ‘Innovation Award’ at 2022 CN Agency Awards

[INVNT GROUP] is honored to receive the ‘Innovation Award’ at 2022 CN Agency Awards. The CN Agency Awards (CNAA’s) are an annual celebration that aims to recognize the excellence of the UK’s most influential and prolific event agencies. [INVNT GROUP]‘s own Director of Business Development, Peter Clarke, attended the Willy Wonka-themed ceremony, collecting the prestigious award at the amazing East Wintergarden[…]

Drop of a 1:1 NFT with the Last Lamborghini Aventador Coupé Ever Produced

Collaboration of Lamborghini with Steve Aoki, Krista Kim, and [INVNT GROUP] to be offered in an online auction hosted by RM Sotheby’s As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production. In an unprecedented project, the Italian marque is auctioning the last Lamborghini Aventador LP[…]

INVNT® Higher Ed Bolsters Team, Welcoming Josh Johns as Vice President of Creative Strategy

Josh Johns, Vice President of Creative Strategy INVNT Higher Ed The Former Executive Vice President of Strategy at August Jackson Brings Over 10 Years of Industry Experience and Insights to INVNT Higher Ed INVNT® Higher Ed, the live and experiential higher education storytelling division of INVNT and global umbrella enterprise [INVNT GROUP]®, announces Josh Johns as new Vice President of Creative[…]

Upbeat Ad Agencies have High Hopes for the Future of New York Retail and Marketing

Times Square remains a beacon of billboards in NYC. Photo: Mickey Blank INVNT CEO and [INVNT GROUP] COO, Kristina McCoobery, comments on the future of New York City’s adtech space. New York City and Times Square are still the beating heart of immersive retail and future-forward marketing, say some of the ad world’s most influential movers and shakers.  Stores may have closed and many workers fled NYC for greener[…]

[INVNT GROUP]™ Bets Big on Live; Enhances Live Brand Storytelling Capabilities with Newly Formed ITP LIVE, in the Strategic Acquisitions of InSync Production Services, Thunder Audio and Morpheus Lights

Introducing ITP LIVE: An Integrated Production Services Division of INVNT® [INVNT GROUP] THE GLOBAL BRANDSTORY PROJECT™ announces the strategic acquisitions of four historied live event production companies: ITP LIVE, InSync Production Services, Thunder Audio, and Morpheus Lights. Led by President and CEO, Scott Cullather, [INVNT GROUP] represents a growing portfolio of complementary disciplines designed to help forward thinking brands everywhere, impact[…]

Re:INVNTion Roundtable on Diversity, Equity and Inclusion

Discussing How to Power Inclusive and Accessible Events Meet some of our global [INVNT GROUP] team sharing insights aimed at architecting inclusive and accessible experiences. “INVNT is at the forefront of live brand storytelling that strives to feel authentic and inclusive to ALL of the audiences in our care. With this in mind, we turn to our own internal experts to share ideas and examples[…]

Scott Cullather: The Wizard of Brand Storytelling

This Brand Storytelling Cover Feature Originally Appeared in Exeleon Magazine. Since humans have set foot in the world, stories have existed. We are all connected through beautiful, immersive, and emotional snippets of each other. Stories help us guide and remember many attributes as they weave a cozy, warm nest to bond with different people from various walks of life.  There is[…]

REIMAGINING EVENTS IN HIGHER ED: THE POWER OF INCLUSION AND ACCESSIBILITY

How are “universal design,” inclusivity through representation, and a product’s “unboxing event” applicable to higher ed engagement today – and tomorrow? Read on to learn more from Paul Blurton, [INVNT GROUP]’s award-winning Chief Creative Officer on the guiding tenets he considers when designing events that are accessible, inclusive, and authentic. How do accessibility and inclusivity come into play when we begin to conceptualize[…]

Biz Bash Most Innovative Meetings of 2021: INVNT’s Walmart U.S. Holiday Meeting

In 2020, the two-day virtual meeting ran from Sept. 8-9 and drew 7,500 Walmart associates from around the country. INVNT built, designed and managed the virtual experience, which aimed to evoke a Walmart store during the holiday season. The retail corporation used virtual merchandise booths, an interactive trivia game and other creative strategies to engage employees during its annual meeting. The[…]

INVNT Wins ‘Global Agency Of The Year’

INVNT nabs top honor at 2021 CN Agency Awards as ‘Global Agency of The Year’. The CN Agency Awards (CNAA’s) are an annual celebration that aims to recognize the excellence of the UK’s most influential and prolific event agencies. Our INVNT EMEA attended the Alice in Wonderland themed ceremony, collecting the prestigious award at Tobacco Dock London. The post INVNT Wins[…]

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